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  Sun, 13 Jul 2008 11:34:00 +0200
  Tue, 01 Jul 2008 10:31:00 +0200
Starting a business is one of the best things you can do to guaranteed your financial future and independence. A business of your own is one of the best ways to enjoy financial freedom and turn your passion or hobby into a lucrative earning opportunity.

Things To Consider Before Starting A Business

Whether you are beginning a business on a part cycle or full instant basis, it is sizeable to consider a few situations first. One of the most important circumstances to consider is what type of business you are most comfortable with.

One of the a large amount of important Times when starting a new business is to start a business that is a reflection of your own interests. Starting a business that is based around an neighborhood in that you have expertise can vastly reduce the learning curve and increase your chances for success.

After all you will be able to already have to learn the ins and outs of running a business; starting a sector based around a familiar subject can make getting that arena off the ground a great deal easier.

Research The Availability Of Small Business Loans

When it comes to appearing a new business, it is crucial to ask for out the financing and help to which you are entitled. Starting a boom can be an steep proposition, but fortunately there is plenty of help available, in the form of grants, loans and other opportunities.

It is a good concept to thoroughly research the availability of small business financing options and financing before you embark on up this new business.

Consult With A Tax Advisor And An Accountant

It is as well a good underlying thought to consult with tax advisor and an accountant before starting that new business.

A good tax advisor can help you influence your tax burden while the arena gets going; while an accountant can aide you structure your business in a way that will maximize profit possible while on the rise the odds for success.

Writing A Business Plan

Before you start your business it is a good idea to produce a business plan. The boom rules is one of the a large amount of crucial documents you can suffer when starting a business.

Set Yourself Free From The Nine To Five

Starting a business is not an easy process, but it can be an important step toward getting the financial freedom you have always strived for. Starting a business of your own can be a great way to achieve success and set yourself free of charge from the nine to five world.
Starting a home based business is a common step for those seem to be to create additional wealth or leave the daily grind of the rat race. Starting your own home founded business requires a great bargain of planning to ensure who you are on the correct path to achieving your goals. Many businessess fail without adequate planning, and indeed a home based arena serves to do the same.

There are a few fundamental questions so you wish to mull over in starting your own house rooted business.

1) Your motivation: ie: Why do you want to create your own home based business? Understanding why you are starting a home based sector will put up you better grounding for all coming years endeavours. This plans to be the anchor to your purpose in starting your own home centered business. Some matters to help you determine why you want to start your own home founded business:

a) Do you want to directed better hours? not 9-5?

b) Do you fancy to be your own boss? Why?

c) Do you ask for to inflate your mortgage position? By how much? When do you want to do it by? Why?

2) Are you prepared: ie: Are you prepared for the demands of starting your own home based business? Starting your own home based business means you will be working at multiple roles during the business. This can be stressful to your physical and emotional health. Some subjects to improve the ability of you determine why you need to start your own residential structure based business:

a) Are you keen to put in the hours required to suceed?

b) Do you experience the substantiation of your family in starting your own residence centered business?

c) Are you forecasted to lower your standard of residing until your own home rooted economy is ideally established?

3) What skills and undergo you have which you can bring into begun your own home founded business?

a) Do you have have in the field you are starting your own home based business in?

b) Are you terrific at making quick decisions?

c) Are you prepared to learn new skills in starting your own home centered business?

4) What are your cash in starting your own home founded business? Are you able to fund the initial investment opportunities and operating cash flows in the early stages of starting your own home based business?

a) Do you suffer enough money to start your own home based business?

b) Do you can make out how much finances you can borrow start your own piece of real estate based business?

c) Are you comfortable taking financial risks in begun your own home based business?

These are a couple of of the key circumstances that trouble to be measured when initiating your own home based business. The above points are often overlooked, and planning stages rushed through when everyone are starting this own residential structure centered business. By getting prepared to the above questions, your will have clear indications on why you are starting your own home based economy and a reference guide may you run into any hassles in starting your own residence based business.
  Mon, 02 Jun 2008 10:15:00 +0200
If you are idea about beginning a home business, your first measure is generally where to initiate looking for ideas. The solution is child's – appear to yourself. Look at how you can do and at which your interests lie. The greatest problem with a usual industry is starting. Home business is no different. It is just that your operation is real estate established and although what you do may be different, the rock bottom series is you want to make money. So if you are appearing at begun structure business, consequently what do you as if to do?

There are loads of ideas for starting a property based industry and each of these carries guaranteed expenses. Whether you are planning on giving up your regular job and starting a real estate business where you serves to work complete time, or you recently want somewhat on a part time basis, you experience to consider your cash flow. Every arena takes phase to build to the point where your business ideas are begun to acquire a profit and you need to have enough reserve bucks to carry you within such a period.

You also have to contemplate the rates involved in actually starting the home business. If, for example, you have an idea for beginning a real estate rooted business where you undergo customers coming to your home, you have to consider the additional worth of insurance. You too have to make sure too your zoning regulations allow you to operate a housing rooted industry and then you desire a license before starting a home based business.

Depending on the brand of market you are starting, you may or may not own to invest in inventory. This is able to be pricey and you will have to see the products before you realize any income at all. Did you know there is a way of initiating a home boom where you do not undergo these expenses. Why not explore the Internet for an notion for commencing a home based business? Here you ought to find many innovations that will not cost you an arm and a leg to get began working at home.

If you have a product that you can sell online, you can get a message to more households by setting up a website. This is how millions of everyone get started with talking their own structure established business and the start up rates are minimal. Starting a real estate industry paying off the Internet only requires buying a domain name and web hosting. Then when you use the tried and true notion of initiating a home based business by using affiliate links, subsequently you will not experience any problem initiating a home sector and keeping it going.

Starting home business? Once you are sure a little up how you like to do there's lots of ideas.
  Tue, 13 May 2008 07:42:00 +0200
The way to get started is quit talking and begin doing.
-Walt Disney

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By Don Schnure

The concept of e-commerce is fast becoming a huge advantage for both the vendor and consumer in today’s fast moving and wired world. For many businesses, e-commerce is fast becoming the only option, as companies become more and more driven to expand their company operations online. Additionally E-commerce has several benefits and advantages not found in your typical brick and mortar location, and therefore, explains why so many businesses are flocking to get online.

E-commerce offers the ability to expand into global markets with a minimum of expense, and allow firms to reach narrow market segments that are geographically scattered. Since the Internet is a very cost effective medium of delivery, the biggest advantage of online ecommerce is its cost efficiency. And here’s why: Ecommerce decreases the cost of creating, processing, distributing, storing and retrieving paper-based information. High mailing and printing costs are also lowered or, in many cases, completely eliminated as the buyer most often pays for the shipping of the products that they buy.

The cost of marketing of promotional material also drops dramatically, meaning that most companies see is the increase in sales e-commerce brings, and increased sales typically mean increased profits as well. Still another advantage of moving your business online is that it allows you the flexibility to target market segmentation, which in turn allows companies to focus on a select group of customers, thus having a competitive advantage in giving them what they want and satisfying unique needs.

This benefit ties in with the advantage of ‘customer customization,” in which the concept of ‘built-to-order’, allowing for inexpensive customization of products and services and provides a competitive advantage for companies who adapt this strategy. Doing business online also has the advantage of removing barriers of global trading due to the fact that the Internet is a zero-cost delivery channel, and thus, many products and services, which are generally delivered as a physical object or service, are now delivered virtually in the form of data. This removes barriers such as time, distance and of course cost.

E-commerce marketing also allow for real-time communications and the interchange of data in the supply chain, making the supply chain more effective. By having better visibility across the supply chain, company inventory levels can be reduced, as supplies are more predictable. With lower inventory levels, costs can once again be automatically be decreased. Lastly, this sort of ecommerce also allows information to flow freely between cooperating businesses, making it easier and simpler for organizations to share information. The cost savings and efficiencies from sharing and economies of scale can have a profound effect on the profitability of any online business.

As a result, this has lead to the development of collaborative working practices around the world, as collaborating businesses manage, share, and enhance project work regardless of location. It is important to consider, however, that buyers or customers also benefit from doing their buying online. As sales opportunities expand for the vendor, they also increase the buying opportunities and power for the buyer. It’s a win / win for all involved. Many buyers choose to shop online as it provides them with an almost unlimited variety of choices from many different products and services from a wider variety of sellers. Consumers also benefit from less expensive products and services as e-commerce allows customers to shop the convenience to shop from any location and at any given time of the day.

About The Author

Don Schnure is CEO and founder of http://www.cybersamurai.com/1automationwiz-ecommerce.htm Cyber Samurai Marketing Inc, a leading provider of online business and http://www.1automationwiz.com/shopping-cart-software.htm shopping cart software.
  Fri, 11 Jan 2008 14:57:00 +0100
by: Daniel Trimpey

Being in the logo design & branding field, we run into a lot of people who are starting up a small company and need to get their promotional items created (business cards, brochures, web site, etc.) A lot of the time it can be confusing knowing exactly what you need to do to start up a business right.

Here are a few tips to make sure you get everything set up right. This is by no means a complete list, or a sequential list, but just a set of recommendations based on some common problems we run into with clients and some lessons we've learned well from our own experiences:

1) Get Ready to Spend Money

It's true that you have to spend money to make money. It may be tempting to go the cheap route, but if you want your business to succeed, I've found that doing it right the first time is worth the money your spend up front. If you try to cut corners, you may not be real happy with the results. Get a loan and pay off these expenses later when you have money coming in. At least you can know that you are putting your best foot forward and you're not sabotaging your business's success over the relatively minimal amount of money you need to spend up front to develop a good image for your company.

2) Pick a good company name

It sounds simple, but it can be one of the hardest tasks you face. You want a name that reflects the services or products you offer, but you also want to be catchy. That's tough. A good trademark attorney will help you with this process, and this leads to a very valuable point: Trademark your company name! This is a painful (and sometimes costly) process, but a good idea because it keeps another company for taking you to court over your name and it keeps other companies from stealing glory from you by resembling your business. If you own a small bait & tackle shop on the edge of a lake in the middle of no where, trademarking your business may not be so important, but we're not all so.... err.... lucky.

There are two primary ways to trademark your business:

Text onlyStylized graphic logoThese are both necessary to protect your name and your logo. Your text trademark will be evaluated to make sure it doesn't resemble or sound like any other registered trademarks. Especially other companies that are similer to yours in what services or products they offer. The stylized trademark takes into account your font, colors and any other graphical elements in your logo. You can't change these things after you apply without resubmitting another application, so make sure you get it right the first time! It'll cost you around $325 to trademark each method. A trademark attorney will help you search for a clear name and logo and file the paperwork for you, although he'll charge you waaaay more than $325 each. You can search for trademarks online at the US Patent and Trademark website here. Then you can submit your application here. NOTE: It can take up to a YEAR to find out if your trademark was approved and you have to pay your filing fee regardless if you get the trademark or not.

At this point you will probably need to get a federal tax ID for your business, or EIN. You also need to file with your local secretary of state to register your business name. You may also be required to get a business license/permit. Here is a good website for people in NC. You'll need to figure out if you want to do business as a sole proprietor, LLC, S-Corp, etc. too. Your accountant can help you with that and you can file online or get an attorney to help you. Then you can get a bank account as a DBA or "Doing Business As" if you are a sole proprietor or get a bank account in the name of your corporation if you incorporate. Usually you need to do business for about 2 years before a bank will let you open a company bank account. DBAs are immediately available to you though. Also note that if you incorporate later, you'll need to get another tax ID and your bank account will have to be closed and reopened with the new ID. Fun!

3) Get your Logo and Branding Done

This step goes hand-in-hand with the second step. Find a graphic design company that does logos, corporate identity and branding and get a logo created that you really like and you feel represents your business well. They should work with your attorney to make sure your logo doesn't conflict with another logo that is already trademarked. This is the building point for all your marketing materials. To have a consistent corporate identity, you want to get your logo on everything you put out there: business cards, letterhead, website, etc. Why is corporate identity important? Why can't you just put out generic marketing materials? Well, you can, but studies show that people need to see (or hear about) your company up to seven times before company recognition occurs. Having consistent branding helps to build credibility and help people remember you. Think "The golden arches" or the Nike "Swoosh."

4) Market your Business

Whether you find a marketing agency or do this yourself, you need to figure out how you are going to promote your new business. Believe it or not, just getting some business cards and a website most likely won't bring a mass exodus of customers to knock down your door. You have to get the word out. There are many ways to do this, such as press releases, phonebook ads, online ads, TV and radio, ads, etc. A marketing company can help you determine where your money is best spent to get the most return on your investment. Your marketing agency will work with your designer to develop good marketing materials like postcards, flyers, brochures, etc. They can also help you figure out where postcards need to be sent and where you can send email promotions to get the best response. Note: Marketing companies, despite what they tell you, are not always the best equipped to design your marketing materials. Some marketing companies have good internal design teams or contract out with good design agencies, but often you can run into pretty unimpressive stuff if you don't get a designer involved.

There are also many other things you can do to get the word out like joining your local Chamber of Commerce, attend trade shows, etc. Networking in this way can prove to be very valuable and it's pretty inexpensive.

5) Run Your Business Well

Well, duh! If you don't do a good job of running your business, all of the above will be for naught. Sure, you'll make a few mistakes along the way, but don't let that keep you from forging ahead. Make sure you get a good attourney to take care of any legal concerns, get some insurance for your company - and you may want to look into disability and health insurance while you're at it. Your accountant can help advise you on setting up a retirement account too. Better safe than sorry!

One of the keys to running any business successfully is to provide friendly and prompt customer service. So establishing a way to handle that up front is important. Impersonal phone systems, busy signals and answering machine messages are usually going to send a cold message to your customers. People are starved for good customer service these days and most people don't mind spending a little extra money to know that they are being taken care of well.

Daniel Trimpey
President of Technigrafa, LLC
Print design, web design and web hosting in Raleigh, NC
919.374.3014
toll-free: 1.877.GRAFA.NC
http://www.technigrafa.com

About The Author

Daniel Trimpey
Well, I keep very busy with my business, but here's some other information that may help you understand who I am. I am a Christian and attend Colonial Baptist Church in Cary, NC. I play the drums (and sometimes bass) for church and also for a blues band in Raleigh. I taught middle school at Centennial Campus Middle School for five years before going full time with Technigrafa. I love riding my 1980 Kawasaki 440 LTD motorcycle when the weather is nice. I am a HUGE Pittsburgh Steelers fan.
You can find a lot of info about starting a buisiness at Entrepreneur website. This site list step by step guides for starting a buisiness, starting from getting buisiness license and permit until write down your own marketing plan. Read more from this Entrepreneur.com site.


This is good advice for starting a buisiness. Have a look at this video to gain more knowledge about starting a buisiness.
By Nolan O'sullivan

Undercapitalisation

Being undercapitalised is not only about lack of equity, but also the lack of appropriate debt facilities from a bank that understands the new business and its risk-reward profile. One cure for early cash-flow woes is to dig your well before you need it.

Arrange that "opportunity" or "mistake" finance well in advance, so you don't have to rely on banks at the last minute. Many start-ups exceed their initial projections and then the principals scramble to pull the resources together to get the business to the next level.

These resources don't just include cash flow, but also people, supply chain management, plant and equipment. Entrepreneurs need to have a monthly cash flow plan forecasting out over the initial 18 months, to facilitate mid course corrections.

Insufficient marketing

For every dollar spent in developing a product, five times that amount should be spent on marketing it. Unfortunately a large number of entrepreneurs fail to grasp the importance of marketing - they assume the product (or service) will sell itself, and customers will just come. This is surprising when you ask entrepreneurs what they should be concentrating on most in their business.

They usually say marketing, and this is evidenced by the high numbers of attendees at marketing seminars and workshops. Taking products to market costs and financial projections should always allow for marketing expenses.

While the market size is important, it is customers that you need - they pay the bills. It is crucial to implement a month-by-month marketing plan.

Seduced by the first few quick sales there can be a gap before a sufficient flow of prospects is built up in the sales funnel. Implementing a month-by-month marketing plan that involves client relationship management, visibility-related activities, and targeting of new prospects and potential referral sources will ensure you have a steady stream of profitable new business.

Common misconceptions

You just need a great idea or technology. There is no such thing as a "million-dollar idea". Everyone has great ideas, the trick is to tap into a market need and create a winning product. Many ventures hire their technical talent; the leader has a vision of the market that leads to success.

You understand the market because you have talked to a few friends. Thorough market research is required to know who will buy, and why, to determine what characteristics will cause your product or service to appeal. If you can't answer, "what problem does this solve", then you don't have a viable business idea.

You have no competitors. All businesses have competitors, because anyone can choose to spend their money on something else, even if it isn't just like what you are doing or developing.

Nolan O'Sullivan owns and runs a business providing a different approach to advertising in Dunedin NewZealand. The Sweet Inspirations Otago franchise can get your message on a mint wrapper, or a chocolate business card. You can find Nolan at http://nolanotago.googlepages.com/ or alternatively at http://sweetinspirations.co.nz by looking for the local distributor link on the left side.

Article Source: Ezine Articles

Starting a business may sound glamorous but, in reality, it requires an amazing amount of hard work and unwavering commitment. Starting a business could entail building one from the ground up, buying an existing business, acquiring a franchise, or taking over a family business.

Following are a few tips for launching a successful business start-up:

Solidify the product or idea. Have a good product or service idea you think you can monetize? Now is the time to move your thinking beyond the cocktail napkin. Start typing. Typing it out will help you think finalize the product or service concept.

Conduct market analysis. This is the research phase. The purpose is to determine if there is a market need for your product or idea. This also involves a “competitive analysis” to identify potential competitors. Taking a look at what other companies are doing can help you differentiate your product or service. Consider who your target market (customers) will be, as well as potential collaborators.

Name your business. Naming your business will be one of the most important decisions you will make. Finding the right business name can distinguish your business. Avoid vague or misleading names, as well as names that are hard to spell or difficult to remember. Think of one that spells out what you are offering. Once you’ve narrowed your choices down, check for available web site domain names for your company. Be sure to register your business name with the Secretary of State and register your web site domain with a domain name registrar online. When registering your business name, you will need to determine the best business organization structure (e.g. sole proprietorship, partnership or corporation). If you are unsure which one to select, consult an accountant or business lawyer to help you determine the best business organization structure for your needs.

Develop the business plan. A detailed business plan will help identify roadblocks and obstacles so that you can avoid them and establish alternatives prior to launching your business. Use your business plan to map out timelines and milestones. A comprehensive business plan shows whether or not a business has the potential to make a profit. Key components of a business plan include: executive summary, table of contents, product/service description, market analysis, marketing plan, operations plan, financial plan, management team, exit strategy and appendices.

Build your support structure. Starting a business can be a tough undertaking. Enlist support from family and friends, or from people who may help bring your business idea to reality. Identify small business resources and organizations in your area. Many colleges and universities will provide assistance for small businesses through a small business assistance center.

Secure the necessary funds. Finding funds to start your business can be challenging. Some banks will not be receptive unless the business can provide collateral to secure the loan. If you plan on approaching a bank, be prepared to discuss collateral and bring your business plan. In lieu of banks, people will sometimes fund their new business venture via their credit cards. Although risky, this can be a cost-effective way to launch a business if you can find a credit card with a low introductory rate.

Being an entrepreneur is a learning process. The biggest mistake new business owners make is giving up after a failure. Keep in mind that it may take several trials before perfecting your business.

Hilary Basile is a writer for MyGuidesUSA.com http://www.myguidesusa.com, you will find valuable tips and resources for handling life’s major events. Whether you’re planning a wedding, buying your first home, anxiously awaiting the birth of a child, contending with a divorce, searching for a new job, or planning for your retirement, you’ll find answers to your questions at MyGuidesUSA.com

Find employment tips and resources, such as resume and cover letter development, interviewing skills, and information for those considering a career change at http://www.myguidesusa.com/jobs

Article Source: Ezine Article

  Fri, 17 Aug 2007 07:36:00 +0200
I found this site is very good about cool business ideas and trends. This guy share with us new business ideas. They compile all the coolest business ideas they published in 2006 in a single document. You can read the story originally from Small Business Trends. They offer the free ebook to the reader of Small Business Trends. You can download it at Small Business Trends.

By Dane

Too often, many would-be entrepreneurs spend all of their time planning their corporate structure, getting all of the necessary permits, licenses, bank accounts, and doing all of the other minutiae of business before they actually figure out whether or not they actually have a product or service that someone will pay for.

I advise everyone that asks me, and some that don’t, not to quit their day job until they have actually gone out, talked to potential buyers and had someone they didn’t already know pay for their product or service. Nine times out of ten, what you originally thought was going to be a big hit in the marketplace is a dud, and you have to go back and rework your product. If you spend all of your savings establishing your corporate presence, you won’t have any money left to pay yourself when you have to go back to the drawing board.

In addition to not quitting your day job, here’s my list of twenty things not to do before starting a business:

  1. Don’t quit your day job.
  2. Don’t incorporate. Seventy five percent of all businesses are sole proprietorships, and they already make money.
  3. Don’t get a bank account. Your personal banking account will work just fine if someone wants to write you a check, or if you need to pay for something.
  4. Don’t rent an office. Work from home. It won’t require a first, last and security deposit. Plus, it’s tax deductible.
  5. Don’t hire an attorney. What’s an attorney going to tell that you didn’t already know, or couldn’t figure out on Nolo or in a good bookstore? There are only two times to call an attorney: if you’re in jail, or if someone else’s attorney contacts you.
  6. Don’t hire an accountant. Quickbooks Simple Start will get you going.
  7. Don’t get a loan. To get a loan from anyone, even your family, will require that you do too many items on this list. And besides, if you get a loan, you know work for the bank — not for yourself.
  8. Don’t hire anyone. Don’t hire someone if you can do it yourself. For everything else, use contractors and give them 1099.
  9. Don’t get a business license. I’m not advocating that anyone cheat the government. Once you can sell your product/service, go out immediately and get all of the necessary business licenses and permits in your jurisdiction.
  10. Don’t try to patent anything. It takes 1.5 to 2.5 years to get a patent. Who knows what the market will look like then.
  11. Don’t design a logo. You are your own brand, you don’t need a logo.
  12. Don’t waste time picking a business name. As a sole proprietor, you already have a business name: your own!
  13. Don’t advertise. Advertising costs money, and takes time to perfect. Selling takes only you.
  14. Don’t buy office supplies. If you need a pencil, get one out of the kitchen or your son’s backpack. You are working from home, aren’t you?
  15. Don’t buy any equipment. Outsource everything. Fedex Kinkos can handle all of your printing, and instead of splurging on a postal meter head down the post office. Need something big? Rent it! If it’s not something you can rent by the day, maybe there’s another local business with one. Can you rent it during their off hours in the middle of the night?
  16. Don’t try to find a partner. What do you need a parter for? Capital? Don’t take loans. Need someone with some sales experience? If you the inventor of your product/service can’t sell it — no one will be able to.
  17. Don’t join the Chamber of Commerce. Chambers of Commerce have great mixers where you can meet and network with other local business people. Right now, you don’t need to network, you need to sell! Plus, you can always go as a visitor.
  18. Don’t tell all of your friends about the business that you’re going to start someday soon. Every minute that you spend telling someone you love about your future business is one less minute you have to either try to find someone to buy your product/service or to refine it. Plus, everyone knows an “entrepreneur” that is all talk and no action: don’t be one yourself.
  19. Don’t write a business plan. Sure you need to know what you’re going to do and how you’re going to make money, but don’t waste time formatting it into a structured plan.
  20. Don’t get a business telephone number or mailing address. You have a cellphone, use it. If someone needs to mail you something, have them send it to your house. You’re working there, remember.

Source:Business Opportunities Weblog
  Fri, 10 Aug 2007 07:36:00 +0200
For every great business idea there are scores of others that just won't work. You will save yourself a great deal of time, trouble and money if you put your ideas to the test before you try to implement them. Half an hour of careful thought, an afternoon of research or a phone conversation with a knowledgeable friend might steer you away from a flawed idea -- and months of wasted effort and thousands of dollars of losses.

Moreover, the process of testing your ideas will help you determine the kinds of things to take into account when you're creating a business concept. Eventually, your efforts will help lead you to an idea that has a solid chance of success. See

Unlike giant corporations that invest huge sums of money to test potential toothpaste flavors or product names, you probably won't have to spend a lot of time or money to evaluate your ideas. If you don't know your target market (see Understanding Your Target Market), however, and haven't done some basic market research (see Market-Research Techniques), chances are you won't succeed.

Begin with these simple steps:

1. Ask your friends and associates to help you evaluate the concept. If you know successful entrepreneurs, ask them what they think of your idea. Chances are, they'll think of problems you are likely to encounter. You may be willing to face those obstacles -- or you might decide that some of them are insurmountable.

2. Ask potential customers how much they'd pay for your product or service. Their answers will help you focus on your potential market, and will give you a sense of how strong that market is. Once you have some answers to this question, you can begin to estimate your prospective firm's potential revenues.

3. Consider whether you are excited about the idea. Will you actually enjoy the work that will be required to make your venture a success? If not, move on.

The Feasibility Study: Getting Down to Details

If your initial research and thinking turns up positive results, begin work on a feasibility study. The study can take the form of a formal document that will help you recruit potential partners, investors or lenders. Alternatively, however, it can be a simple memo to yourself -- a series of questions designed to help you decide whether you should proceed to the next level of commitment.

Either way, your feasibility study should address the following issues, each of which will require in-depth consideration.

* The product or service. What are its unique features? How will it be designed, manufactured and delivered to customers?

* The management team. Does your team have experience in the industry? What skills or qualifications are missing from the current team?

* The market. Who are the target customers? How big is the potential market? Is the market growing? What are the costs required to reach the target market?

* The competition. Who are your major competitors? Is your product or service superior to the competition? Would it be easy for competitors to duplicate your product or service? What are your competitors' strengths and weaknesses? How will competitors respond when your firm enters their market?

* The costs. What will it cost to start and run your business? Where will you raise the money?

Find more great tips and advice on buying, starting or selling businesses at AllBusiness.com.
Starting a business is often considered the most difficult phase for every entrepreneur. You have to be hands-on to ensure that everything is working according to what you have planned. At the same time, you exert every effort in promoting the product or services that your business has to offer, one of which is flyer printing.

Fortunately, there is an inexpensive way wherein businesses can pull-in clients and customers. Through flyer printing, entrepreneurs can have quality posters without costing them a fortune.

Flyers have been used for years especially when introducing new products or services. Compared with other advertising print materials, flyers are quite easy to send out and distribute. They can be passed on to people, they can be posted virtually anywhere owing to its compact size, and for a quick flyer delivery, it can be thrown out of airplanes to the mass population.

With its brief and direct-to-the-point message, it readily grabs the attention of the public and provides the necessary information about the business.

Using catchy phrases to go with such information, news can then be spread easily. These bits and pieces of information too can viably spread by word of mouth.

Printing flyers is no longer a complicated thing. Various flyer printing services offer amazing deals and options especially for start-up businesses. In just a few mouse clicks, you can design and print your flyers all at the same time. You can even access the help of the professionals from the printing company of your choice (provided of course, they offer this kind of service).

If you are a new business owner, here are a few design tips to help you create the perfect flyer to generate customer interest.

1. Make your message brief but catchy. Flyers are like short, handwritten messages that can be read in a single swoop. It pays that you use catchy one-liners because they are more memorable.

Stay away from long sentences and long explanations. You'll have plenty of time for that when you already have the customer inside your store.

2. Fill out the complete information. A lot of times, people keep flyers with the intention of referring to it some other time. They look it up when they feel that they already have the need for the product or the service.

It would be really helpful if potential customers can easily refer back to the flyers and find complete business details including official and alternate phone numbers. Remember that everyone who has read the flyers will instantly visit the store. A good number of them will go some time later and just so that they don't get lost, be sure to put the address in the flyer.

3. Be creative. When it comes to flyers, image is everything. The more unique or colorful your flyer is, the more buzz it will generate. The way businesses are competing for attention now, it pays to be the best-looking flyer. No kidding. 4. Use color. This goes side-by-side with being creative. Make use of colors to attract attention. Better yet, use your business logo to determine the color scheme you will adapt for your flyer. Not only will this create a sense of uniformity, but it will help customers to readily identify the new business or product better.

5. Fonts. Need help with the flyer design? Don't have plenty of images to use? No problem. Use a variety of fonts to create your business logo or the whole design itself. Fonts are a graphic artist's secret weapon in place of images. All it takes is imagination and creativity.

Even without illustrations or photos, your flyers can still generate attention using different font options. Colors, sizes and styles can all be mixed and matched to produce a flyer with impact and interest.

Businesses rely a great deal on advertising and marketing to reach out to consumers. For new businesses, it may spell the difference between survival and continuity. Yet, all this need not be complicated. What one must do is to just employ simple marketing methods such as flyer printing which can be quite as effective compared with more expensive ones.

With a catch phrase or logo and product and business information, the flyer gets the marketing job done. And this makes cost-effective flyer printing good news to new businesses, for now, they can get the upper hand they need.
About the Author

Flyers have been an advertising campaign material for decades now, it has been a proven material that can generate leads to your product or services. For more Flyer Printing advices and tips you can go to Flyer Printing Company - Uprinting
by Ove Nordkvist

The best small business ideas are the simple ones. You don't need a lot of money to start up with, and it will allow you the option to work from home. There are plenty of business ideas available for anyone looking to entrepreneurship as their next step of life.

Of course it will take some time and effort to figure out the best small business ideas with great income potential, and the possibility of freedom to enjoy your life. Now, To determine what small business ideas that would work best for you, you'll have to investigate and penetrate your options. You'll have the best chance to find your small business ideas in something you know and love.

You can take your pick of many different and interesting small business ideas, from work at home businesses, to mobile catering, travel, eBay, franchise and others. There are so many opportunities out there, just sitting, waiting for you to step up and grab your new small business.

Before you start your own business, it is very important that you check the business opportunities in detail. Whether you are looking for ways to earn extra income, or are an unemployed who want to start a business from scratch, there will be several opportunities and ideas that you can tap, to start a business on a moderate budget.

In the start up phase, you need to force yourself to relax and keep a cool mind. Starting your own business can be a traumatic experience, or a fairly simple thing as long as you know the basics. To make it a smooth and pleasant ride, educate yourself, learn the basics before you jump on the wagon. Make a plan for how many hours and when you will work. Stick with your plan. If you find it's not working, rework the plan, all to maintain your discipline.

Make a list of small business ideas at your own leisure. There are small business ideas and opportunities everywhere. keep in mind though, that the average human being spend the rest of her life learning about small business ideas, and never actually get going. Take action, take the plunge!

About the Author
At http://www.small-biz-ideas.net You'll find tips and techniques, small business ideas and inspiration. Learn more. Evaluate a number of different small business ideas, take advantage of tools, courses and usable resources!
  Wed, 01 Aug 2007 06:59:00 +0200
  Wed, 01 Aug 2007 06:01:00 +0200


Many women are so confused by the words - "Business Plan". What is it? Who do I show it to? Do I really need it? What is it really going to do for me?

A business plan is a written blueprint for your business. It describes a summary of what your business is about and its' goals. It also outlines how your business will function. The term "business plan" was first developed by bankers who wanted a detailed report of how a business would result in profits before they would make a decision on lending money. Today, no business banker will even entertain a business loan application without a business plan.

In a nutshell, the answer is yes, you really do need a business plan if you really want to build a solid foundation under your home-based business.

I guess the reason so many women procrastinate in doing a business plan is because they think they have to come up with some imaginary figures and statistics about their business which is of course very scary for anyone. This type of plan is known as an Executive Business Plan. This plan is shown to banks, SBA and other lenders who you may apply to for a substantial loan. Usually, this type of business plan must show a 3-5 year projection of how much money your business would make if they should lend you a specific sum of money. Although you will need this type of business plan should you wish to expand your business, the most important thing for you to know now is where you will be in the next 3,6,9 and 12 months. One of the best form of business plans to start out with is the "Working Business Plan". This plan answers the 5 "W's" - Who, What, Where, When and Why.

There is no pre-required length that a Working Business Plan should be. Just remember that you aren't writing to impress, you are writing to address the important issues of starting your business. This plan is just for your planning purposes and can be expanded later on into a full executive plan. The following outline will help you in processing your thoughts and writing your Working Business Plan.

1. Mission Statement - What is the goal of your business? What purpose does it serve?

2. Objective - What will the outcome be for your business as a result of your mission. (Ex: K.G. enterprises will gross over $50,000 it's first year with a 5% error margin on its documents).

3. Management - Who will run the business and what qualifications does the person have. What additional skills or resources are needed? What are the names of others that might be able to serve as mentors or help you in grooming your business for success?

4. Service/Product - What products or services are being offered? How will they be produced? If you are selling a product, how much of the product will you need in stock? Do you have the start-up capital needed to purchase the produce? If no, how will you raise the capital needed?

5. Customers - Who are your customers? What area are they in? Is this a service or product they will want to buy? Do a typical profile of a repeat customer. 6. Competition - Who are your competitors? Where are they located? What are their prices? What services or products do they sell? How could you do better?

7. Marketing - How will you market your business? How much money will you need to market your business? How is your competition marketing their business? Do you need business cards, brochure, stationery, fliers etc.?

8. Office Set-up - What are your daily office procedures, what will you do each day that will result in the sale of your service or product? What bookkeeping system will you use and how often will you input your information in the system? Do you need a bookkeeper? What supplies do you need? What type of furniture do you need? What office equipment will you need? Where will your office be?

9. Finances - HOW MUCH MONEY WILL YOU NEED FOR THE FOLLOWING?

$ Your Income
$ Advertising/Promotion
$ Bank Fees
$ Business Insurance
$ Business Lease/Rent
$ Internet (include website, hosting etc.)
$ Supplies
$ Postage
$ Printing
$ Telephone
$ Training
$ Utilities
$ Marketing/Advertising
$ Equipment
$ Furniture

10. Networking - Who needs to know about your new venture and why? What contacts do you need to have? Why do you need to know them? What can they help you with?

Contact Management

Establish a good contact management system for yourself. Today, keeping a list of contacts on paper is not efficient. Good contact management software will be needed. If you currently use MS Office, you should have MS Outlook already installed and it will serve the purpose nicely. Other popular contact management software are ACT and Goldmine. Regardless of what contact system you have you must be willing to update your system at least twice per week.

Evaluate how you will manage you contact system. Make sure to schedule this in your planner or palm.

Establish a good contact management system for yourself. Today, keeping a list of contacts on paper is not efficient. Good contact management software will be needed. If you currently use MS Office, you should have MS Outlook already installed and it will serve the purpose nicely. Other popular contact management software are ACT and Goldmine. Regardless of what contact system you have you must be willing to update your system at least twice per week. Evaluate how you will manage you contact system. Make sure to schedule this in your planner or palm.

11. Sales - The number of clients you service or products you sale will give you a true picture as to whether or not you are having success with your business. But first, you must have a measurable sales goal in achieving this success. Start by evaluating where you want to be in sales for the first 3 months, 6, months, 9 months or one year. By doing this you will be able to re-evaluate your business plan every three months and determine if you need to improve in marketing etc.

12. Starting Date - Set a starting date for when you want to begin your business or put into place this working business plan. Make sure you have printed material available for all services or products offered. Also evaluate and follow-up with yourself daily for the first month to ensure that you are following your own plan. After 30 days, follow-up on a weekly basis and then monthly from that point on.

13. Remember, no plan will work unless you are willing to put it into action!

About the Author:
Trina Newby is President and Founder of Women About Biz, a powerful membership-based network for Businesswomen. Let Women About Biz show you how to develop a working business plan and assist you growing your business.

Article Source: http://www.answer-site.com

Anyone trying to start an Online business needs to have a number of resources before it is possible to build and promote a successful website. The following are essential tools that I have found very valuable.

1) Wordtracker

Before you build a website you must target the correct keywords, otherwise you will not have the necessary traffic to run a business. You may have a good niche but if you optimise your pages for the wrong keywords, you will attract little traffic.

And without traffic on the Net, you have no business! Wordtracker is an excellent tool that evaluates keywords for their profitability. A free trial version is available. http://www.wordtracker.com


2) Ken Evoy’s Free Internet Marketing Ebooks
Ken Evoy of SiteSell has written some Free Ebooks which are essential for anyone contemplating an Online business.
Topics covered include:
· How to be a successful Affiliate marketer.
· How to run a Net Auctions business without Ebay.
· How to develop your own Information Product.
· How to be a successful Service Seller on the Net. http://www.merchant-account-service.com/free_courses_online.html


3) Website Building Software

Unless you know HTML you will need to use a HTML editor such as Microsoft Frontpage, Hotdog, or Dreamweaver which is a bit more advanced.
Site Build It is a complete web building tool that includes web page building, web hosting, keyword research for your web pages, and continuous website submission to the search engines. Site Build It users usually get high search engine rankings.
Site Build It http://www.merchant-account-service.com/sitebuildit.html
Hotdog http://www.sausage.com
Dreamweaver http://www.macromedia.com
Microsoft Frontpage http://www.microsoft.com/frontpage


4) Forums

Internet Marketing forums can be very useful for the beginner. You can post questions and get swift replies from some very knowledgeable marketers including some of the big names.
Some of the most active are: http://www.ablake.com http://associateprograms.com/discus/

5) Article Submission

Articles are a good way to get free publicity for your business. A well written article can be published in ezines or on a website, thereby giving continuous targeted traffic.
Submit your article to article databanks where publishers and website owners can pick it up and publish it..
http://www.hugeaffiliates.com has a good list of article databanks where you can submit your articles.


6) Alexa.com

When your website is up and running, you need to check its ranking in the search engines and the number of sites that link to your site. Although it is not always up to date, it gives a good idea of the amount of traffic and links a site has.
http://www.alexa.com


7) Virus/Firewall Protection

You will need to install virus protection and keep it running in the background. If you have constant Internet connection, you’ll also need to run a firewall program to keep out hackers.
McAfee http://www.mcafee.com
Norton http://www.symantec.com
Firewall Protection http://www.tinysoftware.com

This is a personal choice of resources and may not be relevant to everyone’s needs. If you have a question about any aspect of building or marketing an online business, you can always post to one of the forums that I have listed above. In most cases, you will get an informative response quickly.


© John Lynch
( For a review of Site Build It – the leading website building tool for small and home businesses http://www.merchant-account-service.com/sitebuildit.html )

Although dentistry may appear to be different than other types of businesses, in reality it is a business. And although this article is written from a dentist’s perspective on developing a successful practice, the principles can be used in virtually any business.

I have been in the dental industry for over 20 years and can proudly say I do have a highly successful business, also known as a practice. Over the years, I have learned many things that work in running a business and even more that do not. It is with this in mind that I share the following 7 keys to running a successful business. Regardless of your industry they can apply.

1. Have a vision

One of the most important aspects of running any business is to have a clear vision of what you want that business to be like. What do you want to be known for in the marketplace What kind of clients do you desire What level of service do you want to provide Do you want to be “one among many” or do you want to be considered a leader in your industry

By answering these and many other similar type questions, you will gain insight into the direction you can, and should, take your business.

2. Develop a plan that ties into the vision

Once you gain clarity on your vision, you must be willing to develop a plan. Far too often people have an idea of where they want their organization to be, but they fail to put together a usable plan. Take time to map out what needs to be done to achieve your outcomes.

3. Know your market

One of the most important aspects of running any type of business is to know whom your market is. You can’t be all things to all people. Contrary to what some would like to believe, not everyone is his or her market. There is a very astute saying in marketing, “If everyone is your market, then no one is your market.”

The clearer you are on who you are targeting the easier it will be to focus your efforts on reaching those individuals and/or companies.

4. Gain visibility within your market

Take a very focused approach to reaching your market. Just because you have determined who your market it, doesn’t mean you are done. You must now be willing to have a very focused approach to targeting your market. Whether that be through direct mail, advertising, newsletters, informational seminars or any number of methods, you have to be willing to keep your name in front of your market.

5. Get your team on board

This is probably one of the most crucial and yet, often most overlooked aspects of running a business. You have to make sure your team knows what is going on. Holding regular staff meetings as a means to keep people informed is a great way to gain the buy in of your team. Additionally, be open to ideas that may come from your team members.

It will be very difficult to achieve your long-term goals if your team members either don’t understand your vision or haven’t bought into it. When you hire people, make sure they understand what you are trying to achieve. Whether you are dealing with new members of the team or seasoned folks, everyone must be willing to be a part of the plan. When they are, you will have a much greater chance for success.

6. Be consistent

Running and marketing a business is an ongoing process. The greatest mistake people make in virtually any industry is they try something once and expect instant results. You must be in this for the long haul. Sure, with some of your marketing strategies you will get instant, or direct, response. However, with most approaches, it is more like the tortoise and the heir. In the short-term it looks like the heir is in the lead, but the reality is he is burning himself out and ends up losing to the tortoise who had a consistent and long-term vision.

7. Realize – you change lives

One of the things I most love about dentistry is I know I change lives. I recognize this beyond a shadow of a doubt. When my patients are able to obtain the smile they once only dreamed of because of what I did for them, I know I am doing my life’s work.

With most people, regardless of the industry you are in, in some way you do change lives. If you know that, your job is very rewarding.

Think about the end user of your product or service. What is it about what you provide that makes a difference for them If you don’t know, ask your customers. You may be pleasantly surprised. It is in the answers you can become clearer and clearer as to your vision and the benefits you bring to others through the services you provide.

Copyright by Dr. Scott Kiser

About The Author

Dr. Scott Kiser has been practicing general dentistry in Salt Lake City, Utah for over 20 years. Dr. Kiser has used only mercury-free substances in his treatments since the mid 90’s and concentrates his practice in the areas of sedation dentistry and complete smile makeovers. Consumer Research Council of America selected him as Utah’s Top Cosmetic Dentist of 2003 - 04. Visit www.greatsmilesutah.com to sign up for a FREE monthly online newsletter or for more information on Dr. Kiser and all of his services. Skiserdds@aol.com

By William Lumberg

Let's face it, working for someone else sucks. There is just no other way around it. Why would you want to break your back bending over backwards for a boss who doesn't even know your name? I know none of us would. Well, there is a way around this for anyone who wants to become their own boss, and answer only to the person you will see in the mirror every morning. You can start your own business! I know this may sound like a far-fetched idea, but pay attention throughout this article, and we will give you a basic run-down on how to do this.

There are many ways to start your own business. You can start a lawn-care business, a house cleaning business, a web design business, t-shirt company or various other businesses. Doing these will put you in total control of your destiny, and if it fails, or just plain out sucks, well, you have no one to blame but yourself! We know you don’t want to fail, so why would we even mention it? Because if you hate your job enough, then you already are one step ahead of the competition in the business field you choose to start your own business in. You have a drive and determination that will push you farther than anyone else!

Now, you might be asking yourself – How do I start a business like this if I have no money? Who do I get a loan from? Well, you don’t have to! Starting a business from your home is the best way to do things. For one, you don’t have to borrow money from anyone and have that hanging over your head (after-all, you are doing this to be FREE of all stress right?) You also will not have the stress of worrying about your business not doing so great and you losing out on thousands of dollars in start-up costs. With bootstrapping your business, there is little-to-zero in start-up costs. Bootstrapping your business is, in a nutshell, the art of starting a business with little-to-no money to begin with. Concentrate on sales, and customer service, and your business will fall into place.

Most start-up businesses can be handled with household supplies:

Cleaning Company – Vacuum, Towels, 409, Bleach, etc.
Painting Company – Old Clothes and Sheets to lay on the floor (paint comes out of the budget for the job, so you wouldn’t pay for that).
Lawn Care Company – Lawn Mower, and a Car/Truck to get there.
Web Design Company – You have a computer and a great imagination. Now, get a program like Photoshop, and you are ready to go!

Never forget that anything you want badly enough, you can have. If you hate your job, and your work sucks, then get out of that cubicle, or out from behind that counter, and get yourself started on your own destiny. So, now that we’ve covered the basics, there really is no reason why you shouldn’t be able to start your own company.

http://www.worksucks.com
http://worksucks.com/starting-your-own-business

Break-even analysis is a good tool for quickly determining if an idea has any legs under it. It is not meant to be used alone as a sole decision making tool. Most business formula-tools work better when tracked over time and compared with other decision making tools, including the owner's gut instinct.

Break-even needs you to track your direct costs. Direct costs are expenses that only occur when you sell a product. Examples of direct costs are cost of products you sell and supplies. Once you subtract these costs from your income, you know how much each sale contributes to pay for your overhead (another term for indirect/fixed costs) costs. Business terminology can get confusing but hang in there.

This can also be done with percentages.

• Step 1 is to subtract your direct costs from your income to get a number called “Gross Profit.”

• Step 2 is to divide the gross profit number by your income to determine its percentage of income; e.g.

• $2,000 of income minus $500 of direct costs equals $1,500 of gross profit.

• $1,500 divided by $2,000 equals 75%.

This means that 25 cents of every $1 of sales goes to paying direct costs (products and supplies) and that 75 cents is left over to pay for all the other expenses (indirect costs) plus your profit.

• If your company has rent, advertising, utilities, and auto expenses (all indirect costs) of $1,000.

• Then $1,000 divided by .75 equals $1,333 (this is the sales volume necessary to pay all your indirect costs and your profit equals zero.

• The $1,333 level of sales in this case represents your break-even point.

How can you use break-even info?

Using the above example, say you want to hire a helper that is going to cost you $800 per month. How much more income do you need to pay for this helper?

• $800 divided by .75 equals $1,067.

• You need $1,067 additional income per month to pay the $800.

Break-even analysis is a great way to set sales goals for your sales staff. The base salary you pay would be an indirect cost and any commission would be a direct cost. Let’s use the above example.

• $800 for base and you are going to offer a 20% commission on all sales.

• The 20% would have to be added to the direct costs (25% + 20% commission = 45%).

• The new gross profit as a percent would be 100% (total sales) - 45% = 55% gross profit.

• $800 base salary divided by .55 = $1,455 in additional sales to pay for their base salary and commission.

Let’s say you want $5,000 per month for yourself. Add the $5000 to the indirect costs and then divide by the Gross Profit % and you now have a pretty good idea of what your sales volume needs to be to provide you with $5,000 a month income. Let's build on the salesperson example,

• $5,000 plus the indirect costs of $1,800 equals $6,800.

• $6,800 divided by the gross profit % of 55% or .55 = $12,364 in monthly sales volume should provide you with $5,000 in monthly income.

Break-even analysis is a linear tool and assumes that operational relationships between sales and expenses will remain the same (as laid out in the formula). Decisions involving longer terms or with multiple variables are more difficult to predict and should be re-analyzed over time.

About The Author

CORE is the leading online source for starting up a new business. Visit our free online resource center now to get free access to information on http://www.core-media.org/content/view/338/396/.
Online Entrepreneur Q&A by Tim Knox Founder, OnlineProfits4U.com http://www.onlineprofits4u.com


Q: I'm ready to start my business. What do I do now?

A: OK, you've got your business idea. You're fired up--ready to quit the rat race and be your own boss. What do you do now?

The first thing you need to do is decide on the goals for your business. What do you personally want to get out of it? How many hours do you want to work? How many employees do you want to have? How much money do you want to make? The idea here is to get as clear a vision as possible of what your business will look like when it is established so you'll know what needs to be done to get there.

Next, do the math. So many people - including me - have learned the hard way that the business they created is not capable of meeting the goals they set for themselves. To help avoid this problem, do some market research to determine how much you'll be able to charge for your product or service and what volume you'll be able to sell.

Think about how many hours you'll be able to work in a day and get a rough idea of the maximum amount you could make. Once you have rough estimates for those figures, you can decide if the money you could make or the time you need to put in will be worth the effort. You'd be surprised at how many people spend years working in a business that is just not capable of becoming what they hoped it would, even if everything went perfectly.

Many new entrepreneurs think success is all about developing a great product or service, but actually it's all about selling it. Before you spend tons of time and money developing your product, make a prototype or develop a clear and concise description of what it will be, and do some market research.

Figure out who your prospective customers will be, and go talk to them! Ask questions. Find out what they'll pay for your product or service. Consider their feedback and modify your design accordingly. Look at other companies that are selling similar products or services. Find out what they charge, how they market and what their competitive advantage is. Go into their stores and watch their customers. Find out what they are doing and why, and how customers respond.

Once you think you have a clear understanding of what the market wants, then move ahead with your product or develop your service.

You'll also need to decide what kind of company structure will best fit your plans (S Corp., LLC, sole proprietorship and so on). That's fodder for a column all by itself. There are plenty of places where you can research this topic to determine what's best for your company.

If possible, work out of your home for awhile or rent the minimum space and equipment necessary to run your business. It's important to keep your overhead as low as possible, at least until things start to take off. Resist the temptation to rent a nice office and fill it with furniture and equipment. I used to think that was impressive, but I came to realize it was just expensive.

From the start, it's critical that you communicate a consistent message to potential customers. Start with the following:

* Business cards. Get plenty of them and hand them out at every opportunity. Leave them on tables at restaurants, post them on bulletin boards, and shove one into the hand of everyone you meet.

* A professional looking website. I always recommend that you get professional help with your website. You don't have to break the bank to get a professional website up and running. There are many freelance designers who will design a professional looking website for under $500 to $1,000. You can do it yourself to save money, but I recommend you spend time doing so only if you know what you're doing and it doesn't take you away from other, more important business tasks you should be working on. If you are in the business of building websites, build it yourself, but if your business is selling insurance you are costing yourself money trying to act like a website designer.

* A simple one-page flier or brochure. Create something that explains clearly what you offer and why someone should buy it from you. Customers want information to help them make buying decisions, and often just knowing what you sell will get them to buy from you. It's very hard to figure out what some businesses are selling or why you would want to buy from them--don't let this be your problem.

Starting a new business is scary, exhilarating, challenging and at times downright confusing. It's easy to get overwhelmed by the huge number of tasks in front of you. When you get in that state, step back and think, "What can I do today that will get my message in front of my customers?"

If you're thinking about this all the time, the other details will fall into place.

Here's to your success!

Tim Knox


Online Entrepreneur Q&A is written by veteran entrepreneur and OnlineProfits4U.com founder, Tim Knox. Tim serves as the president and CEO of three successful technology companies: B2Secure Inc., a Web-based hiring management software company; Digital Graphiti Inc., a software development company; and Sidebar Systems, a company that creates-cutting edge convergence software for broadcast media outlets.

Tim is also the Ebusiness Startup and Design Expert for Entrepreneur.com, the website of the national publication Entrepreneur Magazine. As if that wasn't enough to keep him busy, Tim also writes the weekly newspaper column "Small Business Q&A" which focuses on small business startup and success.

http://www.onlineprofits4u.com
http://www.digitalgraphiti.com
http://www.b2secure.com
http://www.sidebarsystems.com
These 31 tips will help you face your fears and finally get the guts to become your own boss
by Suzanne Mulvehill

Most startup articles focus on the mechanics of launching a business. But the inner journey to starting a business is just as important as writing a business plan and getting financing. I learned this the hard way.

With a business plan and hard-earned savings in hand, I didn't have the guts to leave my job. After quitting my job and taking it back twice, I developed techniques to help myself build courage and break through my fears. These techniques worked--and when I quit for the third time, I was finally able to let go of my job and start Profit Strategies in Lake Worth, Florida, in 1998.

What started out as a marketing consulting firm eventually evolved into an entrepreneurial advocacy business. After accepting a contract with a Small Business Development Center, I taught more than 500 entrepreneurs the techniques I used to help myself. In 2003, I wrote Employee to Entrepreneur: The Employee's Guide to Entrepreneurial Success, coined the term "Emotional Endurance," and developed Emotional Endurance training programs. Today, I present Emotional Endurance techniques at conferences in the United States and abroad, host The Entrepreneur Hour Radio Show (Mondays at noon EST, www.wbzt.com), moderate an online discussion group on business networking site Ryze.com, and head up a series of online interactive seminars titled "Getting the Guts" (www.gettingtheguts.com).

The following 31 strategies are ones I share in my book and in my workshops. They've worked for me and can work for you, too:

1. SAY YES TO YOUR YEARNING. You don't have to know at this moment what you will do or how you will do it. Simply acknowledge the inner voice that's been nudging you to venture into the world of entrepreneurship. Write "Yes! I accept my yearning!" on a big piece of paper, and post it on your wall, just to remind yourself that you are moving forward. It took me two years to write down those five words, but once I did, I began to see the possibility of being my own boss.

2. START A JOURNAL. Use it daily to write down your ideas, goals, feelings and whatever is going on in your life. Keeping a journal helps you get to know yourself better, and you'll see your progress when you look back. My journal was especially helpful to me when I was scared and could read about times when I felt confident.

3. WRITE DOWN YOUR GOALS. Studies have revealed that people who write down their goals are five times more likely to achieve them. When would you like to start a business? Leave your job? How much money would you like to have saved? Set goals, and work toward achieving them.

4. VISUALIZE YOUR SUCCESS. Create a vision of what you desire as an entrepreneur, and write it down. In my business counseling experience, the clients who created visions were most likely to experience them. Ask questions like "What kind of office space do I want to work in?" and "What kind of clients do I want to serve?"

5. CREATE AND READ AFFIRMATIONS. Affirmations are "I am" statements about what you want to happen, written in the present tense as if they are already happening. "I am a successful entrepreneur" is a good one to start with. Create a list of 10 to 20 affirmations on index cards. Hang them where you'll see them and read them daily. Affirmations helped me believe in myself, and launch and grow my business.

6. EVALUATE YOUR BELIEFS. Grab a sheet of paper and write your beliefs about yourself, money, your business and the future on the left. See if these beliefs reflect what you want to believe. If not, write your new beliefs on the right, and add them to your affirmations. One client of mine discovered that his beliefs about money were actually his parents' beliefs, so he created new beliefs that were more closely aligned with his goals.

7. DO WHAT YOU LOVE. This helps you discover and clarify what you want to do as an entrepreneur. If you don't know what you love to do, think back to what you loved to do as a kid. When I was a child, I loved to teach imaginary children math. When I started my business, I began giving seminars locally; I now present at national and international conferences.

8. DO SOMETHING DIFFERENT EVERY DAY. Shake up your routine, and get used to change. One of my clients thought this would be an easy exercise, and she later told me it took her three days just to get up on the other side of the bed. Her little changes helped release her fears and prepare her for starting a business.

9. ACT "AS IF." Start acting as if you are your own boss. Feel what it's like to make your own schedule and generate your own revenue. Once my clients started doing this, they realized it built their confidence.

10. GO OUT AND SCARE YOURSELF. Are you afraid of doing something, saying something or going somewhere? Do it afraid! Being afraid and doing it anyway builds courage and confidence. One of my clients made up the maxim "Do it afraid!" to help her take action and challenge herself to do things that scare her.

11. SPEND TIME IN NATURE. Do some gardening, or take a walk on the beach or in the forest. Natural environments offer clarity and inner peace and can be especially nurturing during times of transition and change.

12. ACCEPT ALL YOUR FEELINGS. You can expect all kinds of feelings as you start or even think about starting your own business. Feelings like vulnerability, uncertainty, doubt, fear and insecurity are all normal and expected. Create a positive inner dialog with yourself, and talk about your feelings with a trusted friend. Remind yourself that you are OK.

13. FINISH UNFINISHED BUSINESS. Make a list of things that bother you and need to be completed, repaired or finalized. Make room for your new business by finishing the things on your list one by one. My list included things like fixing a leaking refrigerator, letting go of a grudge and weeding my garden.

14. GET EDUCATED. Knowledge is power. Take classes or attend seminars to learn practical skills to start, market and grow your business. One client who was starting his business attended a press-release writing workshop; the new skills he acquired resulted in his business being featured in a newspaper.

15. ACCEPT AND BELIEVE COMPLIMENTS. When people first told me they enjoyed my presentations, I didn't believe them. Over time, I accepted and believed the compliments and built my confidence about my speaking abilities.

16. ACKNOWLEDGE YOUR GIFTS. Recognize and acknowledge your gifts and special talents. What would you like to do even if you weren't paid for it? I discovered I was a writer when I wrote an award-nomination letter for a friend and she won. Eventually, I began getting paid for my writing talents.

17. GIVE UP EXCUSES. If you hear yourself making excuses, write them down and become consciously aware of them. One of my excuses was that I was not the entrepreneurial type. I changed this excuse into the following affirmation: I am capable of doing whatever I set my mind to.

18. ELIMINATE" I CAN'TS." Become aware of when and why you say "I can't," and change it to an open-ended question like "How can I?" One client changed her "I can't" statement from, "I can't get a loan because my credit is bad" to, "How can I get a loan?" She met with a debt consolidator, worked on repairing her credit, started her business with savings and eventually got a loan.

19. ACCEPT CONFUSION. Confusion is part of the process of starting a business. Write about it in your journal, talk about it with friends, and know that it will pass. I realized through my own experience and the experience of clients that confusion passes most quickly when we accept it.

20. KNOW THERE IS NO "RIGHT" TIME. Entrepreneurs have started businesses in debt, with little money, with lots of money, with little experience and in all sorts of circumstances. One of my colleagues started her business with $30,000 in debt and a whole lot of perseverance. Last year, she won an entrepreneur of the year award.

21. START SMALL. You don't need to start your business with a big bang. Be realistic and ask yourself, "What do I really need to start a business?" Then start. One client came to me thinking he needed a $25,000 loan to start. He left realizing he could start his business without any loan at all.

22. SAY NO WHEN YOU MEAN NO AND YES WHEN YOU MEAN YES. Next time you're asked to do something, say yes or no depending on what you really want to do. If you haven't decided yet, say, "I'll have to get back to you." One of my clients practiced this exercise, and it expanded her sense of self-worth, resulting in her raising her consulting fees.

23. RESIST SELF-JUDGMENT. If you hear yourself saying things like "That's a stupid idea," gently remind yourself that you're choosing to accept yourself as you start and grow your business. My clients often find that as they become more accepting of themselves, new and creative ideas come to them to help grow their businesses.

24. STAY OUT OF OVERWHELM. Next time you feel overwhelmed, write down what situation, thought or feeling prompted you to feel overwhelmed. Do this each time you are overwhelmed until you see patterns develop, and then decide what action you need to take to stay out of overwhelm. One client realized that paying bills was overwhelming, and he constantly paid bills late. The actions he took included meeting with an accountant, paying bills on a schedule and getting accounting software.

25. EXPECT RESISTANCE. You can expect to feel resistance within yourself as well as from those around you. Work through resistance by acknowledging it and doing what you need to do anyway. I remember feeling excited about facilitating a planning session, something I had never done before. The night before the session, the excitement turned to resistance and fear. I felt the resistance, got through it, and have been facilitating planning sessions for three years now.

26. ANSWER YOUR "WHAT IFS." What if it doesn't work out? What if I don't make any money? Use your journal to write down your what ifs, and answer them. For example, to answer "What if I don't make any money?" you may respond, "I can get a part-time job while building my business."

27. PRACTICE PATIENCE. Next time you're in a traffic jam or waiting in a line, practice patience. One client discovered that by practicing patience, he became more patient with himself and the process of entrepreneurship.

28. OVERCOME THE "NOT GOOD ENOUGH" SYNDROME. I've seen clients miss opportunities when they turned down or did not pursue projects because they thought they didn't have the right selling skills, the right brochure or the right product. The next time you feel compelled to turn down an opportunity, figure out what would he necessary for you to accept it. Realize that you know enough to grab that opportunity today.

29. ASK FOR HELP. When you're most challenged and least likely to ask for help, reach out and ask. That's the time you need it most. My clients and I can attest to the power and clarity that comes from asking for help when we least want to ask for it.

30. RUSTY OUR INSTINCTS. Others may tell you that you're crazy for giving up a good job or for starting a business. But no one knows you as well as you. Trust what you know, and take action accordingly. The more you act on your instincts, the more instinctive you will become. Trusting my instincts led me to become the entrepreneur that I am today.

31. TREAT YOURSELF WITH TLC. Seek to meet your mental, physical, spiritual and emotional needs by finding balance in all you do. My clients have found that they have more creative energy and can accomplish tasks in less time when they take good care of themselves.

Enjoy the journey!

RECOMMENDED READING

BOOKS THAT CAN HELP YOU ON YOUR PERSONAL ENTREPRENEURIAL JOURNEY INCLUDE:

* Do What You Love and the Money Will Follow: Discovering Your Right Livelihood by Marsha Sinetar: Provides techniques for self-discovery

* Entrepreneur or Employee: Should You Get Out or Stay In Your Current Job? by Ken Chane: Shares common pitfalls when making major career decisions

* The Highest Goal: The Secret That Sustains You in Every Moment by Michael Ray: Combines practical business advice with spiritual motivation and creative insights

* I Could Do Anything If Only I Knew What It Was: How to Discover What You Really Want and How to Get It by Barbara Sher: Helps you recapture long-lost goals and overcome the blocks that inhibit your success

* The Intuitive Way: A Guide to Living From Inner Wisdom by Penney Peirce: Helps you learn to listen to your intuitive wisdom

* Making a Living Without a Job: Winning Ways for Creating Work That You Love by Barbara Winter: Offers insight-provoking self-evaluations, charts and checklists

* The McGraw-Hill Guide to Starting Your Own Business: A Step-By-Step Blueprint For the First-Time Entrepreneur by Stephen C. Harper: A helpful, step-by-step tool for new entrepreneurs

* The Seven Spiritual Laws of Success: A Practical Guide to the Fulfillment of Your Dreams (Based on Creating Affluence) by Deepak Chopra: Helpful for dealing with uncertainty and the unknown

* Success@Life: A Zentrepreneur's Guide--How to Catch and Live Your Dream by Ron Rubin and Stuart Avery Gold: Combines ancient wisdom with sound business practices

* Successful Business Planning in 30 Days by Peter J. Patsula: Shares the essentials for writing a business plan

SUZANNE MULVEHILL (www.profitstrategies.com) is the author of Employee to Entrepreneur, available at Amazon.com and your local bookstore, and host of The Entrepreneur Hour Radio Show.

COPYRIGHT 2005 Entrepreneur Media, Inc.
COPYRIGHT 2005 Gale Group