Most of us are under the impression that in order to earn a sizable income, we must work HARD. We put in very long hours and follow the same paths of those that came before us because it’s the “right” thing to do.  What if I told you that by slightly changing [...]

Your Marketing Mix A couple years ago I was a new business owner filled with optimism and excitement about selling my services. I went for 18 months without securing any type of purchase agreement or contract with customers. I started to become worried and depressed that I could not succeed at business at all. I contemplated [...]

At some point, most businesses need additional capital to build more products, increase personnel or as we’ve seen on Wall Street lately, get out of trouble. Hopefully your business will never experience the latter, nonetheless capital is needed. I’ve seen a ton of ways not to raise capital and finally myself have figured out the [...]

Dont get wrapped up in being the BOSS. As entrepreneurs we often get overwhelmed with the power (or potential power) that comes along with being in charge. We have so many titles that describe us including Boss, CEO, Founder and President. While there is a time and place for all these titles are applicable, oftentimes [...]

After being involved with many companies which have succeeded and failed, I have found that there are four distinct areas of creating a business that really make a difference. Acquiring Customers use products because it solves a problem that they recognize and identify with. After they have determined that your product solves their problem, they automatically start [...]

My name is Dezmon Landers, CEO of Simplifyed.com and I am proud to announce the acquisition of Startup Hustle! Over the years Tyler has provided great insight for all of us into the areas of internet marketing, SEO and entrepreneurship. I will personally continue this legacy of informative thought provoking content that is interesting and [...]

While attending business school at Ohio State, networking with entrepreneurs and groups didn’t involve many outside of campus. Resources were limited and there were not any great online options. I have recently came across a site that I think has a great opportunity to help bridge that gap. StudentBusinesses.com is a selective resource that helps student [...]

I often get asked if I would be willing to run SEO activities for startup companies or if I know any SEO experts. I unfortunately don’t have the time to help as much as I would like. But I have have come across an SEO professional that I feel is worth suggesting and recommending to [...]

In my never-ending quest for more web data, I have added Quantcast to my arsenal. Quantcast is a mix of traffic rankings and analytics that gives you an additional data point when researching competitor movements and shifts in traffic segments. I prefer to use multiple data points when calculating both traffic for my sites and competitor [...]

A common adjustment businesses make in a recession, (I’m not saying we are in a recession, although many indications point in that direction), is to cut their advertising budget. That is often found to be the wrong reaction, as cutting your advertising budget wont lead to more sales. Since cutting the ad budget is still practiced [...]