During his interview with Fundfindr, Phil Calvin, CTO and founder of Sitemasher Corporation demonstrates Sitemasher Studio. Phil began building the product in the summer of 2006, having recognized the converging nature of Web Applications and the inherent problems with existing Web development solutions.

View another Fundfindr interview with Ron Moravek, CEO of Sitemasher here...

Sitemasher is listed on the Rocket Recognition Program:

VANCOUVER, BC - January 24, 2008 - Rocket Builders today published its "Emerging Rockets" list naming over 50 privately held BC technology companies that are demonstrating great potential, and are clearly "ones to watch" in their respective sectors.

Following on the heels of last week's publication of the 2008 "Ready to Rocket" list, which recognizes information technology companies with high revenue growth prospects in 2008, this "Emerging Rockets" list recognizes companies in many technology sectors that, despite great potential for market breakthroughs in 2008, may be a few years away from maximum revenue growth.

According to Dave Thomas, Senior Partner at Rocket Builders, "The audience of the Ready to Rocket list have been expressing interest in more sectors and earlier stage companies. The I.T. Sector has always had a large number of companies to choose from, and last year we realized that other sectors were showing similar depth and diversity. Investors, trade officials and channel partners will find value in this new list."

For full story, please visit: http://www.readytorocket.com/resources/PR_ER_20080124.html

For a detailed listing of the "Emerging Rockets", please visit: http://www.readytorocket.com/lists/2008/emergingrockets_list.html

On Thursday January 17, 2008 Fundfindr interviewed Ron Moravek, CEO of Sitemasher.

Fundfindr.com features successful entrepreneurs, investors and other stories of interest. Fundfindr is launching its official website (http://www.fundfindr.com/) mid February 2008.

Before joining Sitemasher in 2007, Ron Moravek was a co-founder of Relic Entertainment and more recently acted as VP and COO of Electronic Arts Canada. Ron met with Fundfindr reporter, Shannon Kaplun, and revealed his top three tips for entrepreneurs:

1. Know that you can make money from your idea.
2. Validate your idea: talk to everyone and get feedback.
3. Assemble a great team.

“Sitemasher makes implementing sophisticated sites simple by taking a fundamentally different approach to creating and managing websites. The Sitemasher team believes the entire website lifecycle management should be easy, flexible, and fast."

View another Fundfindr interview with Phil Calvin, CTO of Sitemasher here.

Sitemasher shifts into high gear!

VANCOUVER, British Columbia, Dec. 22, 2007 – Sitemasher Corporation www.sitemasher.com), a start-up based in Vancouver, is revving up into high gear, intent on radically changing the way Web sites are created and maintained. Phil Calvin, founder and chief technical officer, began building the product, Sitemasher, in the summer of 2006. The company was formed in June 2007, and in November opened its doors in Kitsilano with a team of six co-founders.

The revolutionary new product is expected to take the complexity out of building, updatingand maintaining powerful Web sites. Sitemasher’s vision is for Web site creators to be able to create very sophisticated sites without programming via its 100 percent browser-based platform that is completely drag-and-drop enabled. Because the ability to manage content is built right into the product, the need for integrating expensive content management systems is eliminated. Sitemasher is hosted as Software as a Service (SaaS), which enables access anywhere and rich collaboration among developers, designers and content owners, and eliminates the need for up-front software and hardware costs.

“Creating and maintaining Web sites is too complex today,” said Ron Moravek, chief executive officer of Sitemasher. “Having a custom Web site built to meet your company’s needs is time-consuming and requires many iterations of custom programming. Sitemasher has developed a way to create and update even the most complex Web sites without the need for programming. It’s all about making sophisticated Web sites simple.”

“We do this by changing the way Web sites are stored at their very root,” Calvin said, when asked how the new product works. “Sitemasher takes a fundamentally different approach to the underlying storage, separating content, layout, presentation and behavior into distinct, manageable elements that can be arbitrarily manipulated without impacting other elements.”

A key to Sitemasher’s business model is the SaaS hosting protocol, which not only relieves the burden of managing complex technology, it also enables companies to pay for their technology as a service versus making a heavy up-front investment.

“The fact that the system is hosted in a SaaS environment provides a whole host of business benefits as well as technical benefits such as reliability, scalability and collaboration,” said Nicole Denil, vice president of sales and marketing. “Our entire goal at Sitemasher is to take the technology headaches away. We strive to enable our customers to implement extremely powerful Web sites quickly and easily, so they can maximize their Web IT investment and focus resources on what’s really important – their business.”

Sitemasher made its first launch debut, winning the demo contest for its “alpha” technology preview at a Launch Party with a Twist event December 5 at the Republic Bar in Vancouver. Sitemasher struts their stuff at Launch Party

For additional information, contact Nicole Denil or visit http://www.sitemasher.com/

Contact:
Nicole Denil, VP Sales and Marketing
Sitemasher Corporation
305.733.4275
http://www.sitemasher.com

Sitemasher makes a debut, demoing its product for the first time at the LAUNCH PARTY WITH A TWIST (http://www.launchpartyhq.com/) event, Wednesday, December 05, 2007 5:00 PM - 9:00 PM at the Republic Bar in Vancouver, BC, Canada.

While Sitemasher has many benefits in design, content management, and maintenance, we will be showing just a few key capabilities at the launch event to highlight just how easy it is to build a website. These capabilities will focus on three key pain points:

1. Creating access for others to add content. Allowing marketing or the content owner to take control of the site to add content without relying on a programmer, their internal IT department, or a third party website agency, to add content or make changes to their Web site for them.
   
2. Making design easy without programming through standard tools and workflows. With Sitemasher, because your designer will be able to implement widgets (components that previously needed to be written with code) with standard tools and workflows through drag and drop tools such as: Drag and drop elements (Widgets such as YouTube, Microsoft Virtual Earth) and form creation made easy.


3. Mobile site creation made easy without parallel development or testing on mobile devices. Avoid development and testing resources required to make your website compatible with mobile hardware.

About the Team:

Phil Calvin, founder of Sitemasher, began building the product in the summer of 2006. In late 2007, as he neared the Alpha phase of Sitemasher, he recognized the need to start building the business capabilities within the company. At that point, he began to assemble a seasoned team from all disciplines and aspects of technology.

The Team:

• Phil Calvin - Chief Technical Officer
• Ron Moravek - Chief Executive Officer
• Curtis Terry - Chief Financial Officer, Chief Operating Officer
• Nicole Denil - Vice President, Sales and Marketing
• Eric Dorgelo - Vice President, Product Development
• Shannon Yelland - Director, Developer Relations
• Simon Vallee - Director, User Experience
• Samson Mow - Development Manager