If somebody tells you that permission marketing means to send mass advertorial email to everybody, and have an opt-out link at the bottom, how would you react?  I was totally shocked to hear that today from someone who is fluent in offline marketing.  If spamming with an opt-out link is permission marketing, we should [...]

Singapore companies are finally awakening to the presence and power of the Internet. It is not easy for Singaporean companies to step into this realm because of the Internet bubble burst which had burnt a lot of the Singaporean investors.  These few days, I have been hearing everything about Web 2.0 from the presentations [...]

I don’t like the way Apple has tried to upsell their Safari in this manner.  It is too intruding and having no permission to ask us in this manner.  What did they do actually?  I was being alerted today that my iTunes has a new version to update.  So, I went ahead and click [...]

I received an email from DealDotCom saying “The one and only Content Management System you will need is featured as Today’s Deal of the Day at…”.  I have been in search for a content management system for my ease of usage.  I know about Joomla’s existence.  I have been playing with it for quite a [...]

When I first got my N95, I realize this is almost all I need.  For sure, I still feel IPhone may do better than my phone.  But, this N95 has been serving me well in the different parts of my life.  I am utilizing it as much as I can so that I can [...]

It has brought into my attention when I see and hear the offline marketing experts are all talking about creating a story for their lousy products. That’s because they all think that I am lousy at marketing lousy products, which I feel it is true. To them, it is an art to [...]

I was hearing from the marketing companies (especially in Singapore) that internet marketing is not as effective as the usual TV advertising or even Radio advertising. They talk about eyeballs (in internet terms, it is known as “Impressions”). They talk about being measurable in terms of frequency and reach, which I personally [...]

This recently, I seem to be always learning something from Mike Filsaime in his internet marketing strategy. Previously, I have mentioned to you guys about buying a domain name to represent your affiliate link where we saw his affiliate link as http://quickyprofits.com/ while Jeff Mulligan - the real owner - is using http://quickieprofits.com/.  [...]

I was talking to a business development manager from an US MNC residing in Singapore. They were presenting to me their enterprise content management system which costs at least five figures in US dollars.  I am trying to provide a solution to work out using their content management system.  And they kept on [...]

Most of the small website owners take very good care of their url designs.  They are very particular about how their URL looks like because it has more or less something to do with the optimization for the search engines.  Even if it is not for search engine optimization, the words in the url [...]