Search engine optimisation and other digital marketing techniques are exceeding industry expectations according to new research by Zanox

Advertisers have been criticised for using digital marketing to target children with junk-food advertising according to new research released today by a leading consumer watchdog

BT is set to invest 15 billion in Britains go slow broadband infrastructure in a bid to boost download speeds

The couple at the centre of BTs broadband advertising will see their relationship hit the rocks in the telecoms firms new commercial

Yahoos gaming portal is set to increase the number of games downloads supported with online marketing material

Adobe has announced it is to work with Google and Yahoo to improve search results for web content featuring Adobe Flash Player technology

Yahoo has informed the European Unions antitrust authorities of a deal it has struck with Google it has been reported

Yahoo is planning to share its technology with third parties to enable them to develop search facilities based on the firms own systems

New research by Google has shown that brands which appear high up on search engine listings get more consideration from consumers according to madcouk

Microsofts MSN Money has picked leading price comparison site moneysupermarketcom to provide it with financial information and comparison tools

Google has been ordered to hand over terabytes of data to media giant Viacom including users personal details

Yahoo expects its revenue from online advertising in emerging markets to increase by more than the industry average of 30 per cent said Reuters

In its fight to close the gap on Google Microsoft will bundle its Live Search toolbar with every new Hewlett Packard HP PC in North America

Panicky investors were reassured as Googles pay-per-click adverts were back on track after several months of slow performance

People who live in rural areas are using broadband internet connections because they need to not just because they can afford to

Google has today launched Merchant Search a new feature that allows users to compare aggregated search-related product results instead of clicking through to sellers sites Currently in beta phase Merchant Search has gone live for some financial loan related searches displaying a comparison drop-down at the top of the search results page

British companies are spending more money on the online marketing channel according to a new survey which revealed that a third of these firms now dedicate 25 percent of their marketing budget to internet-based pursuits

Regional publishers have reported steep downturns in advertising revenues as the internet continues to pick up momentum in 2008

Marketing professionals are likely to carry on prioritising online advertising investment over print according to a new study

Online video advertising is an important development in the marketing world as it represents an effective way to reach out to customers

Google expanded upon its dominance of the US search market last month by becoming the top web property for the first time ever

Wikipedia has experienced a huge surge in popularity over the past few years with the majority of its traffic being driven by search

Google continued its dominance of US search in April achieving a year-on-year increase in its market share

The online population is set to grow even further as mobile internet advances will make it increasingly easy for consumers to access gambling websites while on the move

Video websites are becoming increasingly popular with internet users owing to easier access and the improvement of content quality

Google continued its dominance of US search engine rankings last month new figures have revealed

Search engine users are displaying a tendency to click on specialised content such as news image and video within general search results rather than vertical search results

Recent research into US Internet Yellow Pages IYP search activity has revealed that last year there were shifts among the most popular sites

US spend on mobile advertising is set to see significant growth this year it has been forecast

Last month saw a high level of internet usage by UK consumers with traffic being driven by those seeking gifts for Valentines Day

The last quarter of 2007 saw the US advertising market continuing to slow with total expenditures showing a 01 per cent year-on-year decrease

An estimated 259 billion will be spent online by US advertisers in 2008 with search accounting for the majority of this expenditure

Opera Software announced on Wednesday February 27th that it has made Google the default search engine on its mobile internet browsers

Google Sites became the most-visited web-property in Canada for the first time last month it has been revealed

Smartphones such as Apples iPhone are highly regarded by the business customers who own them because of their touchscreen interfaces

Britain should make every effort to keep up with its competitors in the provision of high-speed broadband

The number of internet searches conducted in America increased between December and January it has been revealed

Internet consumption in the UK is set to see a significant increase in the next few years it has been claimed

Search engine optimisation SEO delivers the greatest return on investment ROI out of all online advertising channels

Google began testing the use of video ads on some of its search result pages last week the New York Times has reported

Google announced this week that it has seen a significant amount of search traffic from the iPhone

T-Mobile announced on Tuesday February 12th that it has chosen Yahoo as its exclusive mobile search provider in Europe

Mobile directory assistance DA users constitute an important market for advertisers

Internet search is highly important to advertisers despite the comparatively short amount of time internet users spend on it

The combination of Microsoft and Yahoo would make for a powerful alliance but not in terms of search

Microsoft announced today February 1st that it has made a proposal to buy out Yahoo Inc

Search advertising performance has improved over the past year

In-house search engine marketers receive healthy salaries but those with five to seven years experience can command up to 200000

Search marketing accounts for over half of the UKs advertising spend new research has indicated

Local search platforms will enjoy more mainstream use in 2008 estimates e-consultancy

Google has announced that it is to change the terms of its referral units for AdSense

People in the UK looking for a mortgage are increasingly turning to the internet to choose which product to go for

Just under 66 per cent of US searches during December were accounted for by Google a record for the search giant

The ongoing writers strike in the US means that marketers are increasingly focusing their attention on online advertising streams an industry expert has said

The majority of professionals working in the media and internet sectors would use a search engine dedicated to their specific business area according to a new report

Search engine optimised SEO press releases are one of the most effective ways to spread a companys brand across the internet and into the public consciousness an expert has claimed

Retired people in the UK are increasingly utilising new technology to surf the internet something that should be encouraged and made easier for all older people

Search engine marketing is set to be a significant part of marketing strategies after a study identified it as being a priority for most sectors

Widgets present an exciting opportunity for advertisers to engage their audience via social networking sites

Online sales are expected to quadruple to 162 billion over the next decade accounting for 40 per cent of all UK retail sales by 2020 independent price comparison service uSwitchcom has forecast

Companies in the UK are wasting 3 billion every year investing into websites that are virtually invisible to search engines a new report has revealed

Major brands that do not strike a balance between natural and paid for searches are wasting their resources new research has found

The majority of internet users 72 per cent are content with the current marketing models and would prefer websites to be funded by advertising rather than any sort of subscription according to new research

Googles much-anticipated mobile phone will possibly be available from around the middle of next year according to speculation

The information industry is set for considerable growth over the next three years with the search aggregation and syndication SAS sector likely to surpass other areas

Google has arranged a deal with media monitor Nielsen to purchase detailed information on which demographics watch certain TV shows

Etailers in the UK are attracting an increasing amount of their new business from users of social networking sites including Facebook Bebo and MySpace according to new statistics from Hitwise

The latest monthly analysis of online consumer activity in the United States has revealed that Yahoo sites remained at the most visited during September with Wikipedia sites and New York Times Digital both moving up into the top ten

Small businesses can take advantage of search engine optimisation SEO by ensuring they build appropriate websites an industry expert has said

Despite reporting a drop in profits Yahoo has announced that its online advertising business grew in the third quarter of 2007

A new tool designed to prevent breaches of copyright via the well known video-sharing website YouTube has been launched by Google

Investment in interactive and search marketing is set to increase over the course of the next five years according to a new report

A new online video advertising platform has been launched as a direct rival to Googles Adsense service

Some 61 billion searches were conducted worldwide using search engines during August of this year according to a new report

More and more small business owners are waking up to the fact that online advertising can help them compete with larger competitors

Google was the most visited internet property in the UK in August underlying how the site still dominates the search marketing world

Advertisers need to do more to convince consumers that online ads are trustworthy a new study has claimed

Internet advertising spending is expected to grow by around 85 per cent by 2009 driven by online video and local search

Yahoo is set to announce an overhaul of its search engine as it attempts to catch market leader Google

A new study has offered some surprising findings about how the younger generation respond to online advertising

Microsoft has announced changes to its search engine which it hopes will narrow the gap with arch-rival Google

Branded and video will grow to rival search as the major players in online ad spending an industry expert has claimed

Google remained the worlds top search engine in August a new report has found

While total advertising spending in the US is declining online marketing continues to perform strongly a new report suggests

Companies hoping to improve their search engine optimisation SEO must continually balance the needs of website users with the functionality of search engine robots an industry expert has claimed

Online advertising is up to four times more effective than traditional media advertising a new study has suggested

Small businesses should focus on improving their position on natural search listings by having a good domain name and employing search engine optimisation SEO an industry expert has said

Businesses are increasingly realising that they should improve the efficiency of their online marketing campaigns to boost profits a new report suggests

While business-to-business B2B search marketers hope to achieve better search engine rankings than their rivals many believe that the competition they face has little to no impact on the size of their online marketing budgets

Social network site Facebook is to begin offering digital marketers a new cost per click CPC internet advertising system

Over the last few months it appeared that Microsoft was making gains on Google when it came to capturing the lucrative search market

Online consumers are more receptive to behaviourally targeted BT ads than to contextual advertising new research suggests

While total advertising expenditures in the US slipped by 03 per cent in the first half of the year internet display advertising continued to perform strongly new research indicates

New research suggests that people are receptive to in-game advertising - indicating a new area for digital marketers to focus on

Web giant Google has agreed a new deal with Capgemini Europes largest computer consultancy firm that will see it recommend Googles online suite of office programmes to its corporate customers

Social networking site Facebook has announced that it will be opening up its users profiles so certain details may be accessed through search engines

A new study has shown that internet advertisers and marketers would do well to pay some attention to blogs

A study has revealed that more than six in ten internet users regularly watch videos online - indicating that this could be a profitable area for internet advertisers to focus on

New research from the US suggests that leaders in the internet search market enjoyed high visitor retention between June and July but that they also experienced significant audience overlap

Jimmy Wales the founder of the Wikipedia website has indicated that he is ready to take on the likes of Google and Yahoo and launch an internet search engine

The sales and advertising functions of internet firm Yahoo are set to be incorporated into the newly formed global partner division

Small- and medium-sized businesses need to invest in search engine optimisation SEO if they are to attract reasonable levels of traffic to their websites a leading trade body has said

The length of online video adverts can influence their effectiveness in attracting consumers to a product according to Advertisingcom

Mothers use search engines regularly to research purchases they intend to make both on and offline new research shows

The vast majority of consumers choose non-sponsored links when using an online search engine to find information a new study shows

Most mobile users are in favour of mobile search functions that are supported by advertising according to a new study

The success of mobile social networking sites continues to grow according to new figures

A large proportion of public relations professionals are not confident that their colleagues are capable of delivering a successful online strategy according to a new report

The majority of online searches are prompted by offline advertising or publicity a new survey reveals

Expenditure on search engine marketing is set to increase significantly over the course of this year according to a new report taking its value to more than 2 billion

Poor search engine optimisation SEO means that many of the worlds most famous brands are missing out on millions of customers

Business-to-business marketing professionals have embraced new media platforms as part of their strategies according to a new report

Word of mouth is a crucially important factor in many consumer purchases according to a new survey

A large proportion of people who search for products and services online then follow up their web findings offline in order to make purchases

Facebook users will now be able to buy and sell items through their profile pages without paying a listing fee

Google remained the UKs most visited online property during June according to a new report closely followed by Microsoft

Internet users aged over 55 now spend more than 88 hours online each week up by 18 per cent since 2004 according to new research from the European Interactive Advertising Association EIAA

Two major companies removed their advertising from the social networking site Facebook after ads appeared on the same page as British National Party BNP material

Google has revealed that despite plans to offer a better link between advertisements and audience it will limit its user tracking activities

Search marketing professionals could enhance the speed with which audiences are exposed to advertising by assessing both daily and monthly site visitation figures

Jimmy Wales creator of online collaborative encyclopedia Wikipedia has announced details of his companys new community-developed search engine that he believes will come to rival big hitters in the search industry such as Google Yahoo and Microsoft

The number of instances of pay per click PPC fraud has increased in the course of the last year according to newly released figures

Microsoft increased its share of the US search engine market by almost three per cent during June closing the gap on rivals Google and Yahoo

Googles proposed acquisition of online advertising firm DoubleClick is to be put under the microscope by US competition authorities

Annual profits at major search firm Yahoo have dropped raising concerns that it is further losing ground to main rival Google

A new cut price search package has been launched by Google for small companies once again putting the firm in direct competition with Microsoft

The results returned by different search engines reflect each other in only a very small minority of cases a new study claims

Search giant Google has topped a list of the most significant e-commerce developments of the past decade compiled by the Software Information Industry Association Siia

With an increasing awareness that a large number of online searches relate to health search giants Google and Microsoft are attempting to establish themselves in the healthcare sector

NielsenNetRatings has announced the addition of total minutes and total sessions to its web metrics system in a bid to offer a more accurate view of page popularity

People who research potential purchases using the internet are likely to spend more when they buy those products on the high street

Following pressure from consumer groups over how search engines store and use consumer information two major firms are expected to change their policies the Financial Times reports

European consumer group BEUC has raised serious concerns about Googles intended takeover of advertising analysis firm DoubleClick

Internet media firm Yahoo has released further details concerning SmartAds its new advertising delivery platform that allows marketing firms to deliver dynamic tailored display ads to targeted audiences

Internet giant Yahoo is aiming to boost its reputation for search marketing with increasingly personalised advertisements according to reports

Online video sharing service YouTube has continued to experience strong growth this year

Internet search engine Google remained at the top of the sites for the UK during May of this year according to newly released figures

Inspired by the glossy front covers of magazines and eye-catching photos complement a newspapers headline search engine giant Google has launched image based searching as part of its Google News service

Businesses have yet to capitalise on the potential of the mobile phone when it comes to search and advertising according to a new study

Yahoo is to combine aspects of its advertising operations in a bid to streamline its structure and performance according to reports

Rupert Murdoch is rumoured to be considering a deal with Yahoo that could see MySpace handed over to the internet search engine

Google is open to the idea of retaining an individuals personal information for longer periods if they opt-in to the idea

The majority of industry sectors are planning to increase their investment in paid search marketing over the course of the next 12 months

The social networking site Bebo has become the most searched for term based on volume of UK internet searchers new figures have shown

A group of internet users known as uploaders have achieved a disproportionate influence over other web surfers specifically via social media

Internet search giant Google is responsible for the increasing amount of traffic to e-commerce sites a new study has revealed

Chinas largest internet search engine is reportedly planning to expand into Europe and challenge Googles dominance

The future of the web is not going to be reliant upon search as means of accessing targeted and personal information develop

Internet search engine Askcom is to launch a new web search site in a bid to catch up with market leader Google

Search engines funded by advertisers remain significantly more risky than non-sponsored results a new report has suggested

Internet search giant Yahoo has gained more market share value over the last 12 months than any of its competitors new figures have revealed

People in the UK continue to be uncertain when it comes to the intentions of search engines and search marketing according to new research

Yahoo has announced that it will be launching a new search advertising programme in Europe and it has already started testing the platform with its main clients

Internet users spend almost half of their spare time searching online and surfing the net according to new research

Google continues to be the most popular search engine provider according to new figures

Leading search engine Google has launched a new service that will aim to track online search trends

The online advertising firm has announced its acquisition of the web advertising broker 247 Real Media in a deal worth around 322 million

The amount spent in Europe on digital online advertising increased dramatically in 2006 with France Spain Italy and the UK alone spending more than the entire continent in 2005

The search engine marketing SEM industry has received a blow from Google according to a leading expert

An SEO copyrighter has revealed a number of search results tips

Firms looking to enhance their search engine optimisation web presences are being encouraged to remain alert to fraudulent hacking activity

The social networking site MySpace has unveiled a new copyright tool designed to protect against users infringing video content rights

The UK is a global leader in search engine penetration according to a new report by a leading search market agency