With me being CEO of a search engine optimization / marketing company I get clients all the time that want increased visibility vertically through all search engines of course. Well then I will take a look at their site and out of all honesty sometimes I have to politely tell them that their site [...]

Landing page optimization is vital for any PPC (Pay-Per-Click) or SEO (Search Engine Optimization) campaign speaking your someone that wants to get the fullest out of your investment. I hear people all the time saying their landing pages are converting great, but guess what have have they actually tested their landing pages to see if [...]

Google AdWords is a vicious system, and if your someone wanting traffic with fast conversions then AdWords is the way to go (or PPC in general), but there again keep in mind most generally you will not profit right off the bat. Which granted there is some markets out there where you will break even [...]

Building a profitable PPC (Pay Per Click) campaign can take time which granted you can profit off PPC right off the bat, but generally that’s not the case. From what I have noticed through out the social networks on the web is that a big majority of people do think their going to profit as [...]

Google loves editorial links, this is something we focus on most (which granted we have several strategies we use just depends on the client). Generally when were building a clients sites up through the SERP’s we focus on a lot of editorial links and we get them through viral content. If were not pursuing these [...]

Building a blog is something that takes time, skill, and patience like I’ve probably mentioned many times on here. The the key factors in building a blog is keeping your readers interested, so in other words keep them coming back. Sometimes that can be a hard thing to do, but then again its not that [...]

For some odd reason here lately I have been getting a lot of clients asking us if .edu and .gov links are as powerful as what people say they are and to be honest no there not. Which granted don’t take me wrong there not bad links to have at all. The main reason .GOV [...]

Building link equity takes time, skill, patience, and practice. There is a lot of things you should look for when trying to capture / build links such as quality, editorial status, and many other similar aspects. I’m going to get into details today about the things you should really pay attention to when building links. Relevancy: [...]

I wanted to write this post up because a lot of people seem to think there just going to jump into Adwords and start profiting right off the bat. Which granted it does happen, but if you have a new account or starting a new campaign it won’t always turn out like that. See the thing [...]

Basing links on page rank is a big problem now days out of all honesty you should never base links on page rank. Which granted don’t take me me the wrong way links that do come from higher page rank websites are better to a degree. The only thing that is better about links coming [...]